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Resumen: Wondering why you're not getting the results you expected from LinkedIn? Maybe you should take a closer look at your profile. LinkedIn was launched in 2003 and is currently the third most popular social network in terms of unique monthly visitors-right behind Facebook and Twitter.1 LinkedIn is the world's largest online professional network, with more than 400 million members in over 200 countries and territories. More than half of business-to-business (or B2B) companies are finding customers through LinkedIn.

Resumen: Winning an audience over with an engaging story is much less about the content and words used to tell the story and much more about one's voice, gestures, and movement. Public speaking is the fastest way to grow your business. That's what Jan Fox, ATA's public relations consultant and speaker trainer will tell you. In case you missed her session during ATA's Annual Conference last year or couldn't find a seat (it happened!), Jan's approach to speaking has proven effective for all levels-from independent contractors to C-level executives alike. Her tips can help you develop your business, whether you are talking to a fellow volunteer at a local event, presenting to your local chamber of commerce, or meeting with a potential client.